Boden originally started as a public relation firm specializing in the Hispanic market. Over the years they evolved into a comprehensive communications agency offering not only public relations and social media marketing but also influencer marketing, social listening and events. To reflect this evolution as a company we updated their brand with a bold new approach and colors representative of the market they serve and services they provide.
We also updated their identity materials, collateral and presentation materials as well as their online presence with a new website design. The re-branding also included a new icon design. Today they proudly showcase their new identity which accurately represents the global accounts they are winning.